Why a circular economy is becoming the new normal

September 02, 2019

Circular business models are now proving themselves in practice’, says Jan-Willem van den Beukel, PwC’s circular economy expert. Together with Jan Willem Velthuijsen, Chief Economist at PwC Netherlands, he co-authored a report which shows how the circular economy is now becoming the ‘new normal’. Jan Willem Velthuijsen adds: ‘Our study describes ten strategies with examples that companies can work with.

Read the full report PwC launched in August 2019: ‘The road to circularity – why a circular economy is the new normal

The authors also gave an interview about the study:
Read the full interview here!

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