BE O bottle – From oil plastic to bioplastic
BE O seeks to accelerate the transition from oil plastic to bioplastic by making bioplastic lifestyle products with a contemporary design and great functionalities.
After investing 4 years in research and 2 years in product development they showed there is a different and more sustainable way to make plastic. The BE O bottle is a water bottle made from sugar cane residual material instead of crude oil. It is modular to take up less space when empty and can be easily cleaned (dishwasher proof, 100% recyclable and BPA free). The bottle is produced at Hollarts in Didam, the Netherlands, with a design developed in collaboration with BPO in Delft. Since its launch in April 2019, the company has won several awards (Green Product Award, Promz Audience Prize) and has been nominated for various innovation prizes.
"Each bottle absorbs approximately 500 grams of CO2"Life Cycle Analysis, BE O bottle
The Future: expansion and Partners
At the moment, the company is expanding its team and product range (new colors for the bottle and a second product). In 10 years’ time, it plans to have expanded to BE O lifestyle (15 to 20 lifestyle reusable products to decrease the use of single-use plastic), BE O materials (development of new bioplastic materials), and BE O factory (a CO2 neutral factory to be created). The company is currently active in Benelux and Germany and looking for partners in Germany, France, Nordic countries, Southern and Eastern Europe.
BE O has also partnered with Trees for the Future, an organization who plants a tree for every bottle sold. On average, a tree absorbs 15.6 kilograms of CO2 per year. This has a significant positive impact on the carbon footprint of the BE O bottle. In fact, the bottle absorbs around 500 grams of CO2 in production (sugarcane residual material is used instead of oil) and then another 15.6 kilograms of CO2 every single year for each tree that is planted.